On 4 March 1957, the mill Maglificio Dacò, founded in 1921, opened its doors under the new owner Gian Ludovico Dini. Every aspect of the production took place within the company: from sourcing the yarns to producing the fabrics and making all the packaging. Clothes were shipped around the world thanks to prestigious partnerships with Christian Dior and Balenciaga.

The brand's mission has always been the pursuit of excellence in both the quality of materials and manufacturing. This mission has today made Paul&Shark a lifestyle and responsible brand inspired by the ocean, with a contemporary vision of style that carries in its DNA the respect for the Planet.